I build the AI operating model your organisation owns: it knows your business, does the daily work alongside your people and gets better every month. For leaders, teams and groups of companies, on the same system I have run my own work on, every day, for 3 years.
Quick Wins in Week 1
PhD-Backed Methodology
Owned by Your Organisation
Compounds Every Month
15+Years Teaching MBAs & Senior Executives
2,000+Professionals Trained
100+AI Tools Tested
20+Years as Serial Entrepreneur
Recent workVodafone Business UK’s leadership team · JDM Technology Group’s leaders, Paris · Grow, a neuroinclusion consultancy · Philippa Tuck Ltd, growth and exit · University of Bath executive education
New for 2027 · The Executive AI Circle
Make AI work in your organisation. Without the noise. And not alone.
A small, private circle for CEOs and senior leaders, hosted by Dr Bruno Oliveira. It starts with your own hour with Bruno and a personal AI report; then, every month, a board of peers facing the same decisions.
10 founding placesUp to 15 leaders per circleFirst meeting 9 February 2027
The Circle, in one minute · with Dr Bruno Oliveira
Why it compounds
Models are rented. Your company brain is owned.
Every competitor can rent the same AI models, and next month’s will be better for all of them at once. What nobody can rent is what your organisation knows: your clients, your judgement, your standards and the way your best people work. Captured in a system your people use every day, it knows more and does more every week. That is the advantage that compounds.
Rented
The models
ChatGPT, Claude, Gemini and the apps built on them. Everyone has them, and they improve for everyone.
Owned
Your knowledge
Your clients, rules, workflows and decisions, captured in a system that runs in your own accounts.
Compounding
Your operating model
Every correction becomes a rule. Every month it does more of the work, to your standard.
What we install
An AI operating model, in 4 layers.
The same 4 layers run my own work every day. We build them for each client at the size of the organisation: one leader, a team or a group of companies.
1
What it knows
Your organisation’s knowledge in one place it can use: clients, services, standards, tone of voice, past decisions and the rules your best people follow.
2
What it does every day
The daily work, done to your standard: meeting briefs, research, proposals, reports, drafts and follow-ups, ready for your people to check.
3
How your people work with it
In the tools they already use, with training role by role. It learns from every correction, so it gets better every week.
4
What you own
It runs in your accounts and stays yours: the knowledge, the rules and the workflows, whichever AI models you use next year.
Philippa Tuck, a growth and exit specialist, runs her consultancy on her own AI operating system: it knows her business, works for her every morning, and it is hers. Privacy settings are in place throughout, and it has taken nothing away from the authenticity and integrity of her work.
It’s not one size fits all. It’s the skin that you can put around your operating needs.
What you’ve built has changed how I run this business. Identifying details are removed from confidential client material on a dedicated machine before AI touches it. That’s the foundation everything else sits on.
Rowan Ahmadi-Nameghi, CEO and Founder, Grow
A proposal or deck that used to take me hours now comes together from what’s worked before and what the client needs. That’s hundreds of hours saved and a much faster turnaround.
All prices exclude VAT. Not sure where to start? Tell us your priorities and we will recommend the right route.
Why Trust GustoMind.ai?
Academic Rigor Meets Real-World Experience
Hi, I am Dr Bruno Oliveira — Associate Professor at the University of Bath School of Management and serial entrepreneur. My PhD researched how organizations adopt new tools — and AI is the most consequential adoption decision they will make this decade.
I have spent the last 3 years using AI every single day — building my own AI operating model before ever installing one for a client. I have never seen anything change how we work this profoundly: not incremental gains, but leaps. That first-hand conviction is the energy people notice in my keynotes and lectures. After 15 years teaching MBAs and senior executives, 100+ AI tools tested, and 2,000+ professionals trained, I help teams make the same leap — systematically, without the hype.
Leaders, leadership teams and organisations of every size: founder-led expert firms, growing businesses, corporate leadership teams and groups of companies that want AI working in real work, not more experiments. Engagements run from a readiness diagnostic to an embedded AI operating model programme, delivered remote-first for clients globally and in person in the UK.
How does an engagement start?
Tell us your priorities through the short application on the How We Work page. You receive a personal video breakdown of how we would help: async-first if you prefer, or a short fit call if you want to talk it through.
Which AI tools do you implement?
All the leading platforms — Claude (Anthropic), ChatGPT (OpenAI), Gemini (Google) —
plus specialized tools where they earn their place. We are vendor-neutral: we recommend the best fit
for your needs, security requirements, and existing stack, and you own everything we build.
I lead the AI decisions in my organisation myself. Is there an option for me?
Yes. The Executive AI Circle is a small, private circle for CEOs and senior leaders: your own hour with Bruno, expert answers to your AI questions and a board of peers facing the same decisions. Discover the Circle.
Build the Advantage Your Competitors Cannot Rent.
An AI operating model your organisation owns, working from the first weeks and compounding every month after.
Bruno designs the operating model with your leaders and builds it with your people: the rigour of 15 years teaching senior executives, and the AI operating model he runs his own work on every day.
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